AI Insights · Timothy · April 2021
Performance of Top Convenience Store Apps on iOS in Australia Q1 2021
A look at how the top five convenience store applications on the iOS platform fared in Australia during the first quarter of 2021, brought to you by Sensor Tower insights.
In the first quarter of 2021, the convenience store app category in Australia saw varied performances across different applications on the iOS platform. Sensor Tower's data provides a glimpse into the download trends and active user engagement for these apps.
My 7-Eleven experienced a peak in weekly downloads in mid-January with approximately 8.9K downloads, followed by a gradual decrease to around 6.7K by the end of March. The app's weekly active users showed a similar trend, starting the quarter with roughly 81K active users and peaking at about 95K in the last week of March.
The OTR App - Coffee & Fuel Deals saw a steady increase in downloads from the beginning of January, with numbers hovering around 800, reaching a peak of 905 in the second week of March before a slight dip to approximately 883 by the end of the quarter. However, the data for weekly active users was not provided.
NightOwl Aus showed a fluctuating pattern in downloads, starting the quarter with around 423 downloads and reaching a high of 774 in the third week of February. The app closed the quarter with approximately 407 downloads in the last week of March, and active user data was not available.
7-Eleven Mobile Checkout had its highest number of weekly downloads at the end of January with around 268 downloads. The numbers then fluctuated, ending the quarter with about 125 downloads in the final week of March. Active user data for this app was also not provided.
Lastly, 7-Eleven Norge had its highest download number in the third week of January with 122 downloads. Following that, the downloads dropped, with the app finishing the quarter with 48 downloads in the last week. Weekly active users began at approximately 1K at the start of the quarter and showed a slight decline to around 750 by the end of March.
For more detailed insights and data on the performance of these convenience store applications and others in the market, Sensor Tower's comprehensive analytics platform is the go-to source.
